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Casa Fenominal
During World Cup 2014, Nike de Brasil opened Casa Fenominal to consumers to experience a brand moment like no other before.
This experience contained the best of nike football innovation, past, present and future, an interactive digital pitch, interactive performance football games, Nike.Com experiences, a sneaker boutique, weekly concerts from famous Brasilian artists and of course football… lots of action on 6 different pitches all located inside.
Creative Director: Justin Hays





















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