Olympics Nike.com Pop Up

Located in Praca Quinze, Rio de Janeiro during the 2016 Olympics.

The experience allowed consumers to become part of the nike olympics creative with an interactive photo studio that displayed the brasil medal stand jacket.

Another feature of the Nike.Com pop was a heightened, exclusive shopping experience of the entire Bbrasil Olympics product assortment complete with customization.

The main attraction of the pop was the interactive cube that sat attop the experience. Designed by light and sound, interactive artist muti randolph, the cube was a display of muti’s on site vj freestyle, innovation content, video art and as well as olympic messages that would automatically play when Brasilian athletes would medal during the games.